Internet marketing still remains a mystery to many a local business owner.
I know this because many of my local business clients arrive at my door asking: “Why does my business need to do anything online? I only sell locally and the online world is for national and global players.”
This is my cue to introduce my visitor to internet marketing for local businesses, a conversation that spans local search, location marketing, reviews and testimonials, online deals and promotions and much, much more.
Since you’re not sitting with me in my office today, I thought I’d provide you with some handy links so you can start learning more about local internet marketing on your own.
Once you get up to speed with what your “local-only business” CAN do online, you can begin to take advantage of the great approaches and tools available to bring local customers in through you doors.
Enjoy and, if you have have, or do, use any of the approaches and tools discussed below, please share your experiences in the comments section below!
Mastering Online Local Marketing: If you’re asking, “What is local marketing?”, this is a great place to start! You’ll find links to tons of great articles as well as a link to a spot where you can test your knowledge and learn even more.