Matt About Friday

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Inbound Marketing

Inbound Marketing

If you’ve tried to figure out what your business should be doing online anytime within the past 2 years, you’ve no doubt run across the term, “Inbound Marketing”. Simply put: “Inbound marketing is a marketing strategy that focuses on getting found by customers.” Inbound marketing. (2011, July 31). In Wikipedia, The Free Encyclopedia. Retrieved 11:29, […]

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The “Content Curation Tools” Edition

Content Curation Tools

Since my article “Become a Content Curator to Build Your Social Media Presence” received such a strong response, I thought I’d expand the topic by listing some of the content curation tools available for building your social media presence. These tools not only help you collect content, but they also allow you to present what […]

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The “Connecting Offline Marketing with the Web” Edition

Matt About Business QR Code Post

I’m taking a break from the “Why You Should Run Your Business Online” series to bring you what many tout as the next big thing in marketing: QR codes. This post will help you understand what QR codes are, the many creative ways you can use them to market your business and finally, how to […]

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The “Pimp Your Presentation” Edition

Pimp Your Presentation

When you think presentations, you probably envision a long string of PowerPoint slides and a desperate battle to stay awake. Yes, presentations can be boring, but on the other hand, they can also be interesting! In fact, there are tons of books and sites which help you define, refine and jazz up your presentation style […]

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The “Guide to Twitter Chat” Edition

Twitter Chat

If you’ve ever been on Twitter and happen to catch a bunch of tweets which seem to be a conversation and use the same #hashtag, you’ve just experienced a Twitter chat. A Twitter chat is a scheduled (typically an hour) time when a group of Tweeps get together to discuss one particular subject whether it’s […]

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The “Christmas Online” Edition

Christmas Online

Well it’s Christmas Eve and, if you’re not on vacation yet, you’ll be on your way soon. A lot of folks aim to stay offline during this time of the year however, with all the great spots online, that might prove to be a mistake. Sure, you don’t have to work (but if you can’t […]

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