Home of the “What Your Business Should Be Doing Online” Formula
Since all the hoopla about the Mayans proved to be untrue, we’ve once again reached “prediction time” – the time of year when everyone publishes their small business 2013 predictions. I received a lot of great feedback for my “Top Small Business 2012 Predictions and Trends Infographic” last year so I thought I’d spend some […]
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I got one of the best holiday gifts so far this year when I took some time to look the results of my Google search engine optimization efforts. That may sound pretty lame (yeah, I’m geeky that way), but since my number one focus is content marketing, it was truly gratifying to see the rewards […]
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If you want to attract more shoppers to your store this holiday season, then I’ve got 2 holiday marketing ideas for you. That’s right, my friends at Pitney Bowes asked me to create two videos to help small businesses implement local marketing strategies this holiday season and I’m going to share them with you below. […]
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Once you’ve figured out where to sell your products online, the next step is to learn how to sell products online. Luckily, the key to success at selling online is no big secret – it all depends on an effective product listing. Yes, just like offline ads in newspapers, magazines and on radio and TV, […]
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One of the most frequent questions my clients ask is, “What makes the best website content?” This is a great question and presents the perfect opportunity for me to explain the roles that content, and the different types of content, will play in the success of their website. Here’s the gist of what I tell […]
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If you’re wondering how to improve your website so that it’s more effective, this post’s for you. You see, your website is a lot like a car – it needs an alert driver, one who carefully monitors its condition, in order to run its best. But unlike a car, you have neither an oil dipstick […]
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Let’s face it, there’s a lot of information out there about which plugins are the best WordPress plugins. That’s why I wanted to help you cut through the noise by sharing with you my own personal list of top WordPress plugins. I actually use each and every one of these plugins on the Matt About […]
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