What is the Big Deal About Content Curation?

I’ve been a fan of content curation for a long time. Why?

Because content curation:

1. Enables me to quickly create powerful content that
2. Brings customers to my site and
3. Drives them to take action (like buying something or signing up for my newsletter) by building both authority and trust.

I’ve written a couple of posts about content curation in the past and now, I’ve created a course that will teach you how to curate content for your own business:

You can learn all about the course by clicking the image above (you should at least watch the video on that page – it was really fun to make! 🙂 ), but that’s not the entire goal of this post.

No, in this post, I’ve used content curation to bring you a bunch of great links that will help you answer the question, “What’s the Big Deal About Content Curation?”.

So check out the links below to learn a bunch and then, when you’re convinced that content curation is something useful for your business, take a look at my course to see how it can help you get up and running with your own curating efforts.

What’s the Big Deal About Content Curation?

These posts will help you understand why so many business folks are taking interest in content curation.

• Content Curation: Definition and 6 Tool Options – a good overall article on content curation
• Do You Give Good Link? What Content Curation Is (Done Right)
• Curation vs. Content Creation in 2012
• Why Curation Is Just as Important as Creation [OPINION]
• The Curation Economy and The 3C’s of Information Commerce
• Don’t Confuse Content Curation for Content Filtering
• What is Content Curation? And how it’s useful to you and your network
• Building Thought Leadership through Content Curation – a presentation on content curation
• Is Content Curation The New Black?
• A Marketer’s Guide to Content Curation
• The 5 Models Of Content Curation
• What is Content Curation?
• Content Curation is Hot
• Brands Want Content Curator Jobs
• Are Content Curators the power behind social media influence?

Weekly Link Roundup

Each week, I collect the 10 best posts that I’ve read and share them with you here.

These posts focus on web-based solutions, online resources and up-to-date news for small businesses.

Enjoy!

50 Qualities of the Best Business Blogs in the World: Great pointers plus links interspersed to some awesome posts!

10 Little Known Social Media Tools You Should Be Using — Now: Haven’t checked-in on social media tools in a while and there were some interesting ones listed in this article.

Why your online videos are failing : Interesting look at more effective alternatives to video, especially in the retail product space.

How to Boost Your E-Newsletter Clickthroughs: Basic but solid tips on making your e-mail newsletters more effective.

10 Ways to Deal With Upset Customers Using Social Media: Always a popular subject, especially in regards to social media.

Handy Apps to Revolutionize Your Business Life: A good list of apps that let you work while you go.

6 Fatal Symptoms You’re in the Wrong Niche: Good warning signs that maybe it’s time to move on to something new.

Tapping Customers for Product Ideas: A solid case study on listening to your customers.

Facebook’s New, Entirely Social Ads Will Recreate Marketing: Very interesting look at some new Facebook innovations that are on their way.

4 Tips For Getting More Site Conversions: Conversion is the bottom-line. Here are some tips to up your website conversion rate.