Home of the “What Your Business Should Be Doing Online” Formula
We first met Jolene Loetscher when she served as one of our marketing and PR pros in the post, “5 Successful Marketers Reveal Their Favorite Public Relations Tools“. While interviewing Jolene for that post, we got to talking about the side business that she and her husband Nate run, DooGooders, a pet waste removal company. […]
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This is the first-ever “What’s In Your Toolbox?” post. Thanks to Linda M. Lopeke for being the first! Every year, 43% of computer users lose their music, photos, documents, and more. I do not want to be one of them. And neither do you. My Cannot-Live-Without-It-Tool For this reason, my cannot-live-without-it tool is an online […]
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One of the least expensive items to sell online is your expertise. You already have have it, there are likely folks who want it and, perhaps most importantly, you have a great way to deliver it via the Internet. Or do you? Delivery of expertise online, especially if you want to get paid for it, […]
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One of the best things about the web is the way it lowers the barriers to entry for starting your own business. One of the best things about the web is the way it lowers the barriers to entry for starting your own business. The online world offers entrepreneurs an inexpensive way to do research, […]
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Lisa Ann Pinkerton, Founder & President of public relations and marketing firm Technica, found herself turning to virtual assistants when her company’s staffing needs grew. She needed staff, but her needs fluctuated often based on the size of her client’s projects. “I needed staff who could help me with day-to-day tasks,” explains Pinkerton. “However, I […]
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