Social CRM

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The Race to the Top of “Social CRM”

The Race to the Top of Social CRM

You may not know it, but there's a race going on, a big one, that has already been long, slogging and rough and will just become more so. But the prize, ah the prize! You see, social customer relationship management (CRM) is one of the core tenets of the social media movement. It's all about direct communication with your customers, vendors and associates. It's being part of the … [Read more...]